That lucrative market...

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Trolldor
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That lucrative market...

Post by Trolldor » Wed Oct 27, 2010 4:09 pm

http://www.smh.com.au/national/funeral- ... 173xa.html
The biggest player in the Australian funeral industry has been accused of racial discrimination over a secret business strategy targeting the lucrative Asian-Australian market.
Court documents show InvoCare employs a special team of consultants, the multicultural unit, to ''market to certain cultural communities''.

The company says the unit was established 15 years ago and exists only to service families from non-English speaking backgrounds where a relationship already exists. But Ms Le said InvoCare had a special deal with the unit that gave it virtually exclusive access to Asian clients and potential clients.

She said the arrangement included an instruction to general staff to stay away from these clients in some circumstances and an unofficial directive to avoid hiring Asian staff because they might impinge on the unit's territory.
"The fact is that far more crime and child abuse has been committed by zealots in the name of God, Jesus and Mohammed than has ever been committed in the name of Satan. Many people don't like that statement but few can argue with it."

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